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Core Value

Expertise

Strive for career success with accumulated domain knowledge by unwavering work ethics.

Behaviors

  • We pursue shoe-making craftsmanship with innovative way to reach perfection.

  • Group benefit is always prior to individual benefit.

  • Always Encouraging people to be limitless with extensive learning to accumulate knowledge and to broaden experience.

Passion

Motivate the group by celebrating the success of an individual with passion and accountability through rewarding actions.

Behaviors

  • We demonstrate accountability and dedicate ourselves to the team with individual achievements in our daily work.

  • We help others with proactive energies. We praise, rejoice, and learn from others’ success.

  • We build vision together. We demonstrate enthusiasm and show empathy for team members. We support each others to achieve team accomplishments.

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Respect

We honor corporate culture with introspective awareness of work ethics and mutual respect among peers.

Behaviors

  • We are polite and fair to each others.

  • We listen to each other attentively, and always be generous and caring for each others when they need encouragements.

  • We are open-minded for others' suggestions and embrace all the ideas that can make us better.

Trust

We honor commitments and encourage people to trust one another.

Behaviors

  • We treat one another with sincerity, humbleness and respect.

  • We encourage transparent communications with one another, disregard good or bad news; we are accountable to our words and always be truthful.

  • Do what we say, and say what we do.

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